The daily bowl & the happy extras
Meet the range
The main mealHypoallergenic Dog Food
Cold-pressed complete nutrition on gentle insect protein - for dogs whose tummies, skin or dinner-time deserve better. Built for a proper food trial, with plain-English switching guidance.
4.65 · 279 reviews
Shop the food - from £17.99→+ add treats for £5
…or start small with the treats
Food + treats, together
The intro bundle puts the food and treats in one place, so you can run the switch without sneaking the old proteins back in as rewards.